Georgette – fashionistas most loved fabric!

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Ready to wear saree with heavy embellished blouse

For those all who are interested in knowing the difference between faux georgette and pure georgette or interested in learning something new, here it goes:

Georgette fabric is a light-weighted sheer fabric that is originally made from Silk. It has a light crepe texture with highly twisted threads that give the fabric a flowing-bouncy look. Because of its light-weight, flowing nature and ability to hold heavy work without adding much weight to the attire, it is the most favourite fabric for designers. Pure Georgette fabric is thin in nature and most expensive when compared to other fabrics. As a result, there has been introduction of faux georgette that is considered to be at least 3 times cheaper than the pure georgette.

Faux georgette has polyester weaving done in the fabric that gives it a real hard roughness to it. It gives a crackling kind of feel when rubbed and is quite heavy in comparison to the pure georgette. As a result it gives a synthetic feel and also the attires in faux georgette do not appear flowing or moving on its own.

It is important to note that a lot of shops and designers are using faux georgette while pricing it at the cost of the pure georgette to make huge margins on the attire. Faux georgette loses its colour in a few washes or dry clean and hence, customer ends up paying a huge amount for the not-so-expensive attire.

Pure georgette does not require much special maintenance, however, these key methods should be only resorted to to make sure that the fabric is long lasting in its best condition:

  • Hand wash
  • Use of a light detergent
  • Dry in a shaded location

To rent out pure georgette ethnic wear, do visit Kyasa – The Rental Boutique at HSR Layout.

Trivia:

Georgette essentially originated in France in the early 90s and because of its tenderness was adopted early on by the Royal families. With the advent of modern machineries and techniques, its cost became lesser that made it affordable for the larger section of people.

Choose the right saree for your body shape!

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Sonam_Dhotistyle
Kiron_Patola
Sonakshi_Lehengastyle

A typical question that we get from the customers is what kind of saree and draping style shall suit them the best. So here are some thumb rules that you can refer to when confused:

1. Pear – shaped body – This is when women have heavier bottom compared to the upper part and is the most common body type amongst Indian women. This body shape calls for fabrics that have good and smooth fall like georgettes, chiffons. Sarees can have heavy work; in case these are half sarees, the bottom prints can be small compared to the prints on pallu. You can wear it in Gujarati style, lehenga style or V-neck style.

2. Apple – shaped body – Its just the reverse of pear-shaped body and therefore calls for a completely different saree. Silks look absolutely gorgeous on apple – shaped body some. One can also go for cotton fabric with some nice embroidery to it. Its better to avoid short length blouse as it adds to the broad structure. The saree can be draped in a normal way with the pallu being pleated or just pinned at one end and letting the other end loose over the hand.

3. Plump figure – One can wear similar to the ones for pear-shaped, however, draping needs to be simple to hide all those flabs from showing. Also, full-length blouses look good on these figures. Better to choose dark colours as it makes one look slimmer.

4. Hourglass figure – For the lucky ones, this figure can carry all fabrics, colours and prints. Bright colours are recommended to catch everyone’s attention. Blouses can be of the most stylish cuts to depict glam! All saree draping styles look good especially the small pleated and dhoti style ones nicely wrapped in case of georgette and net fabrics to show off those curves.

5. Petite figure – Contrary to the ones with plump figure, these women should go with fabrics like silk, organza etc that are stiffer and gives a more heavier look. Embroideries and work can be heavy, else one can also opt for bold and big prints. Again blouses can be stylish – backless, halters, sleeveless anything that one is comfortable to carry.

Now that you are aware of what kind of saree, blouse and draping to wear, visit our store to check the best one for you and rent it out for your next occasion!

Tips to store sarees and expensive Indian-wear at home

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Who doesn’t love to wear heavy and expensive Indian attire on occasions. But rarely people talk about the maintenance it requires to store it in the right condition. Lets see how to store these exclusive garments in the right condition:

  • Make sure your sarees and outfits are clean and dry, before storage
  • Store expensive apparels in clean, dry and dark cupboards, away from light
  • Don’t leave embellished garments hanging on clothes-hangers – exposed to air, mites and dust
  • Instead, keep them wrapped and flat in plain, colorless, un-starched cotton/ muslin fabric
  • Store heavy weaves like Banarasi, Tanchoi and Jamdani separately from other fabrics
  • Store once-worn garments very carefully. There should not be any sweat, oil or food stains. Dry clean, if there is any
  • Keep changing folds of weaker fabrics like tissue, organza, kora silk and tussar as it may tear off from creases, if folds are not re-arranged for a long time

Isn’t that easy!

Or just rent out and leave all these hassles to us

Tips from Zee Cine Award Function 2017

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The recent held Zee Cine Awards witnessed a host of Bollywood celebrities in their own fashion styles, some being gorgeous and some being absolute disasters. Whichever way it is, here are some takeaways for you to make your style statement:

 

  • Elegancy in shimmers – Whether it’s the Kareena Kapoor Khan’s new mommy look in that shimmering deep neckline attire or Raveena’s Manish Malhotra off-white evening gown, both could not help people but wonder how elegance and glitter can go hand-in-hand.
  • Ethnicity – Typically, younger celebrities love to adorn themselves in Indo-western looks. But Alia Bhatt in her Banarasi saree simply wowed the function and proved that ethnic work wonders for all if you choose the right piece!
  • Off shoulders – Most of the celebrities adorned the off-shoulder style irrespective of the kind of wear, whether it’s traditional sarees or evening gowns or bachelorette dresses. In case one is not comfortable, she can always put a cape on top and still be the fashionista she wants.
  • Beige and blue are favourite colours for those gala evenings – Diana Penty, Sonali Bendre, Tanisha Mukherjee all seem to love off-whites and beige, the carpet saw very few bright colours. The other colour that did seem in was shades of blue. One would not want to miss on these colours for her next party.
  • Ruffles! Put only if you have the confidence to carry – Last but not the least, the evening saw many ruffled dresses but few of those looked good. Sunny Leone managed to look absolutely gorgeous but at the same time celebrities like Huma Qureshi, Urvashi Rautela etc kept us wonder why did they do that to themselves.

 

Visit Kyasa – The Rental Boutique at HSR Layout and rent out these latest ethnic wear without worrying about the next fashion trend.

Choose your footwear for this winter wedding!

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Winter is approaching as well as wedding season. Lot of you would be visiting many marriage functions. While a lot of trendy fashionable ethnic wear can be rented/bought and worn, footwear remains a concern. Fashionistas always pair up right footwear with ethnic dress. But apart from being a fashionista, you should also be smart about wearing right footwear so that you don’t get sick. Here are types of footwear that keep you trendy and cozy:

1. Punjabi jutti: These go very well with suits and churidars. Available in multiple colours, you can select complete contrast colours than your suits and go gung-ho about the comfort and warmth it offers. For women who have good heights, you can pair them with sarees too and define your own style.

2. Bellies with heels: Most favourite footwear for all women, these look good on all kinds of traditional wears, be it suits, sarees, lehengas, anything at all. You can choose amongst pencil or block heels based on your ease and enjoy the evening at peace.

3. Open toed pumps: These are an alternate to bellies and adds western touch to your Indian outfit. So set a style statement by adopting the perfect fusion look, especially if you wearing jacket/crop-top/cape lehengas!

4. Embellished flats: Embellished moccasins are a perfect option for people who love flats. Pair it up with not-so-heavy traditional outfit and just see how people would not stop appreciating your fashion sense. And still if your feet are cold, secretly wear ankle socks below it without anyone questioning your smartness 😉

Wear the right footwear to complete that trendy look.

Offline versus Online

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Not long before opening Kyasa – The Rental Boutique, I was facing a huge dilemma. Like most people, my mind was juggling between online versus offline store. Every time one part of my brain was inclined towards a certain model, the other part started playing devil’s advocate and tilt my inclination on its side.

To take some guidance, I used the ‘Google’ baba and tried getting some knowledge from the outside world. But it seemed that the world outside was a sheer replica of the struggle going on in my mind. Not that I have anything against any of these business models, I am an avid user of Myntra but at the same time I love going for shopping in Calcutta for ethnic wear for any function.

And thats where I got my answer. For me, when I am going for a heavy outfit, I always love to try out various options, see how I look in those, whether fit is accurate etc. I like knowing about whats trending, new colours, styles, whether these styles suit me or not etc. And the sheer fact that I don’t use ethnic clothes often, every time I shop, I am exposed to this fascinating world of ethnic fashion.

But when it comes to western wear, I use them and shop so often that I prefer using an online store. Extended the same logic, definitely Kyasa needed to have an offline presence. It would have been unfair to take away the joy and happiness out of the stuff that women love doing most!

But with a connected world that we are today, it would also be too naive to not use technology to stay connected, catching a glimpse of what to expect, increase reach, carry out simple tasks etc. So as it is called, get an omni-channel presence; rather than debating on online versus offline, become online to offline, O2O (the buzz word!)

So while we have already started our offline store to let you experience the world that women enjoy, we will be shortly starting our online channel too towards which a short step is this site where you are reading this blog 🙂

Do visit our store at HSR Layout, and don’t shy away from giving us a buzz whenever you wish to.

Trendy colours that you should wear this wedding season

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Wedding season is round the corner and you don’t want to look old-fashioned. Here are some colours that you could go for –

1. Classic Blue: Whether you are heading for a day-time Pooja function or a night-party, this colour looks exotic and rich at all times and occasions. If you are wearing a 2-piece saree, get hints of beige or gold with it.

2. Beige or shimmer gold: You can go for an embellished saree to get a stunning-chic look or go for lehengas with bright colours like pink and orange on it.

3. Tangerine: If you want to look bright and shine this winter season, then this is the colour for you. Go for a complete tangerine look with heavy work for late night parties or choose a simple plain tangerine evening gown on a sunny day.

4. Pink: Available in multiple shades, this is one of the most soothing colours that looks good on all ages. Wear a lehenga and add shades of pink with it to give a heavy ethnic look or simply go for light shade evening gowns with minimal work to keep it light and fashionable for a casual party.

So ladies – choose amongst any of these shades you like and become a fashionista this season!!!

Renting – a smarter way of consumerism

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If we look back a couple of years back, ownership was all that one cared about. People wanted to own everything from house to cars to clothes, furniture etc. But now if we look around, shared economy is the BUZZ. Rather than ownership, people are looking for overall value of the product/service and hence, ready to rent out everything that leads to a greater value. Value can be anything – monetary benefits, convenience, options… anything at all!

Renting is not a new phenomenon; it has been in existence for years but only now that it has become a fad!! And for all the right reasons. Let me take an example:

If one wants to rent out a designer lehenga for a wedding function, it would not cost lesser than 15,000 even for a decently priced lehenga and going by the brands, the cost would be anywhere upwards of 20,000. The number of usage of the lehenga would be anywhere between 2 to 4 that too over a period of 1-2 years. Plus, additional challenges of getting it dry-cleaned, repaired (in case required), space to keep it in the already crowded wardrobes. Now consider that the same lehenga is available for 25% of the cost. One need not spend anything extra than what she is spending over a purchase. On top of that, with the fast changing fashion, one neither needs to be concerned of going the dress out-of-fashion nor of repeating the same dress multiple times. Its like FOREVER NEW, just for you!

Ultimately, its not about buying versus renting but its about value for consumers. Lets take the same example: if the person uses the same lehenga for 6 times, its better to buy than rent out if looked purely on monetary terms. Then a person may decide between monetary benefits versus that cost of repetition and probability of getting out of fashion.

The calculations take a different turn when it comes to investment items like house, jewellery etc where the assets can have a good appreciation. Though renting them out might look more attractive in the short term but might be more beneficial buying them when considered over a long term (depending on the market conditions). But most of the other items like car, clothes, accessories, furniture etc are all depreciating assets.

There are multiple models in this space:
Own and rent – In this the company essentially owns the asset and gives it for usage to consumers on a rental basis. Firms like Furlenco, Justbooks,Kyasa etc fall in this category. This model works best when quality is of the paramount importance.

Vendor owned – In this model, vendors essentially own the item and offers on rent to consumers. The company essentially shares a portion of the revenue with the vendor just like RentSetGo.

Marketplace – Here, the company essentially has service providers on one side and service utilizers on the other. It connects the two and might also provide some value add services, more on likes of Ola. This model is typically used for quick scaling up especially when there already exists service providers in the ecosystem.

While all these models are there, there is a huge unmet and unexplored need that can be solved through a combination of all these models.

So, what does renting mean to you? Which products would you rent?